Floating Tennis Court Made of Ocean Plastic to Raise Awareness
(Credit: Adidas)
Environment Sustainability

Adidas Creates Floating Tennis Court Made of Ocean Plastic to Raise Awareness

Adidas, a German multinational sporting goods company, has launched tennis apparel manufactured with Parley Ocean Plastic. It is striving to be a leading figure in a more sustainable future.

Part of this launch involved Jess Fox, Ian Thorpe, Nathan Cleary, and Steph Claire Smith debuting a sustainable floating tennis court composed of ocean plastic at the 2022 Australian Open. Adidas made the floating court also to raise awareness about marine plastic pollution.

Floating tennis court
(Credit: Adidas)

The athletes played tennis on the marine barge along the Great Barrier Reef to draw attention to the importance of ocean cleanup and pollution prevention.

After the event, the tennis court was repurposed into a sports court and donated to a Townsville school. The firm wishes to inspire schoolchildren to unite through athletics and create a more sustainable world.

Ian Thorpe, an Adidas ambassador, and swimmer said he’s proud to be a partner in this cause. He said:

“The design of the new Adidas tennis range made with Parley Ocean Plastic is inspired by the Great Barrier Reef, so it was appropriately launched in the stunning heritage-protected Queensland marine park today to raise awareness and positive discussion around how we can help end plastic waste. It was a day that none of us will ever forget. Plastic is a problem that has reached unfathomable proportions: unless we change course, there will be more plastic waste in the sea than fish by 2050. This waste is destroying the oceans.”

End plastic waste
(Credit: Adidas)

It is hoped that the floating event will spark a good dialogue about the necessity of eliminating plastic waste and protecting the oceans from further degradation.

Shannon Morgan, Senior Director of Brand at Adidas Pacific, commented on the new collection:

“At Adidas, we believe through sport we have the power to change lives. We live this purpose every day by looking at all possibilities to include and unite people in sport to help create a more sustainable world. We need to continue to implement sustainable solutions now so that we can help create a new era of sport for future generations. We are committed to helping end plastic waste, and by 2024, we will replace virgin polyester in our products with recycled polyester wherever possible. To achieve these goals, we foster open-source partnerships and put a high value on collaboration over the competition to create sustainable solutions that go beyond our own business and influence.”

Adidas floating tennis court
(Credit: Adidas)

In recent years, Australia has seen a slew of climate change-related natural disasters, including bushfires, ozone layer depletion, and the continued contamination of single-use plastic, which has contributed to the Great Barrier Reef’s destruction. Rising global emissions is the other Great Barrier Reef destroyer; they cause global warming, which causes ocean temperatures to rise, resulting in mass bleaching events.

So, launching this collection and hosting the floating tennis court in Australia seems natural. This way, the country not only sees the effects of environmental deterioration but also the possibility of recovery.

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